MARKETING MANAGER

Integrated Design Solutions is seeking a Marketing Manager in our Troy office to lead the marketing efforts for our firm. This role reports to the President of the firm. Your efforts will focus on building capabilities which enhance the IDS brand, help secure new business and strengthen our position as an architectural design and engineering firm in the Greater Detroit and Grand Rapids regions of Michigan.

 

Daily Responsibilities

  • Collaborates with the executive leadership team to develop and implement firmwide marketing practices and strategies
  • Manages the Go/No Go process with leadership
  • Participates in weekly marketing/BD leadership meetings
  • Directs the preparation of marketing collateral (proposals, presentations and award submissions)
  • Maintains library of resumes and project specific content
  • Manages and contributes to the marketing database system (Cosential)
  • Develops and manages the annual marketing budget, resources, and staff
  • Ensures that public relations and collateral material reinforces brand direction and market awareness
  • Manages and coordinates all project photography with clients, photographers and partners
  • Maintains and updates the corporate website and intranet
  • Provides written content for website, proposals and other marketing collateral
  • Manages social media strategy and analyzes success of various social media campaigns
  • Tracks, plans and coordinates events related to company events, sponsorships, trade shows, conferences, golf outings, etc.
  • Performs other tasks and responsibilities as may be required

 

Leadership Responsibilities

  • Actively leads the Marketing team
  • Develops and engages in talent strategy to find marketing professionals for the firm through resume review and interviews
  • Coordinates and supports business development, public relations, and marketing opportunities
  • Develops and maintains standards, policies, and procedures
  • Effectively communicates and promotes the work of the firm through the company website, intranet, social media, proposals and marketing collateral
  • Directly trains and mentors team members
  • Directly supervises staff and is committed to direct reports’ professional development
  • Develops and/or manages, in collaboration with the Board of Managers, a clear and consistent work plan and marketing strategy

 

Requirements

  • Bachelor’s degree in Marketing, communications, or a technical field
  • 5+ years of experience in marketing, communications, and/or graphics in the AEC industry
  • Ability to thrive, to be open and flexible in a deadline-driven environment, and to contribute to innovative thinking.
  • Must have a broad knowledge of marketing strategy, business development, and the architectural and engineering industry
  • Ability to write creatively, meet high graphic standards and produce effective promotional materials
  • Exceptional organizational, communication, management, people and problem-solving skills
  • Must be enthusiastic, collaborative, and able to work independently
  • Extreme attention to detail and ability to multi-task in a fast-paced environment
  • Strong proficiency in Adobe InDesign, Photoshop and Microsoft Office
  • WordPress and/or HTML experience preferred
  • Excellent interpersonal skills, including diplomacy and discretion
  • Demonstrated understanding of marketing and will be open to participating in specialized training for further professional development

 

Integrated Design Solutions is always looking for the best! We’re forever looking to be impressed by service focused, committed to excellence, artistic individuals. Show us why you would make a great addition to our team! Please direct your resume, portfolio/writing samples or questions to:

employment@ids-michigan.com